McDonald’s Production Project
This past year Blare Films’Arizona DP, Justin McAleece was able to participate in the production of a few dozen videos for McDonald’s. The final videos were featured on YouTube and answer such questions as “What are McDonald’s Chicken McNuggets made of?” and “What are McRib patties made of?”
It was quite a fun project to be a part of and Justin was fortunate to be able to shoot with some excellent DP’s known for their work on TV series’ such as “Parts Unknown” and “No Reservations.” He was able to travel all over the country to Idaho, Oklahoma, Michigan, Tennessee and California.
The projects were primarily shot with Sony F5 cameras in S-Log 2 mode. The production also utilized Canon 5Dmk3 cameras and GoPros.
This is a great example of how companies are using video to dispel misconceptions while entertaining viewers. McDonald’s Production Project videos can be seen on YouTube. These videos are generating a lot of views. They are also very successful.
If you haven’t seen the videos before check them out here:
Videos have been taken down from the McDonald’s corporation.
For more information on what the McDonald’s corporation is up to check out their website: Click Here